Archive for the 'music business' CategoryPage 9 of 22

SF MusicTech Summit 5: Google Music, API Aficionados, and Pandorable Cars

SF MusicTech has come a long way since its inception less than two years ago. It’s kind of a big deal now – even Google was there this time. The media has become increasingly interested in the discussions happening at SFMT since they happen, you know, at the bleeding edge of music/tech. Naturally, SFMT founder – the ineffable Brian Zisk – is more than happy to chat with the cameras. You can truly see the passion in his eyes and hear it in his voice. This guy is the personification of music/tech.

If you’re new to Evolving Music or SFMT you might want to read our reviews of the previous four summits below for some context.

SanFran MusicTech Summit 1: Rockstars, Lawyers, Nerds and Me
SanFran MusicTech Summit 2: Guestlist Wish, Artist Activism, and Label Survival

SanFran MusicTech Summit 3: Albums Die, Social Media Kicks Ass, and Songs Find a Home
SanFran MusicTech Summit 4: Singalongs, Video Interviews, and Twitter Gossip

Google’s involvement this time around could be the harbinger of a new chapter in the music/tech saga. With their recent foray into music search, Google has presented the confused and conflicted music industry with a powerful new ally. While their new service is definitely still bumbling about in the dirty diapers of its infancy, it’s clear that Google has grand plans for it. At the summit, they emphasized a “search-driven, partner-delivered” strategy.

Another theme, especially among the geekier of the attendees, was that APIs can set you free. Not only do APIs enable the ever-increasing plethora of clever mashups out there (e.g. JamBase + iTunes music library = iConcertCal) to be born, but ultimately they help blur the line between content and context and serve up what the end-user has (knowingly or unknowingly) wanted all along: cool ways to experience music.

Whereas social media was a big talking point at past summits, it seems now to be a foregone conclusion. It’s not about convincing music people they need to use social media. Everyone pretty much gets that now. And if they don’t… well, “If your label and your manager don’t get digital or social media, FIRE them,” was one way to put it. Here’s another savvy social media quote overheard by the Hypebot folks: “Facebook doesn’t need a music strategy, music needs a Facebook strategy.”

The always cool Pandora admitted to working on what will hopefully be built-in Pandora capability in cars. Plenty of auto makers already offer built-in iPod adaptors. Why not built-in Pandora?

In addition to Google, a host of other cool sponsors were to thank for SFMT #5. Of note: Heatwave Interactive, which is seeking to “fundamentally revolutionize the entertainment landscape by creating innovative cross-media properties for gaming, film, music and television,” the web domain extension dotMusic, which is exactly what it sounds like, and Collecta, which offers real-time search through popular blogs and social media.

Once again, the SanFran MusicTech Summit brought together the thought leaders of music, tech, and that living breathing intersection of the two for hours of heated debate, deal-making, and good vibing. One can only wonder what cool new ideas and companies will be born as a result of conversations had and relationships built that day.

Give Your Favorite Musician Their Own iPhone App For Only $50

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Looking for the perfect gift for the musician in your life? Something thoughtful but not too over the top. Something useful but not ordinary. Something exciting but not short-lived.

Custom iPhone apps are quickly becoming a ‘must have’ for musicians looking to build and cultivate their fan base. Now, Holiday shoppers with a musician on their list can give the gift of a custom iPhone app for just $50, with the MobBase Holiday Gift Pack. With MobBase, musicians share music, recording session out takes, photos, videos, info about gigs, tweets, merchandise and more. And because it’s all on their iPhones, fans get the info and content they want where and when they want it. Talk about the the gift that keeps on giving!

MobBase is the fast, easy and inexpensive way for musicians to build and manage their own iPhone app. MobBase is priced so low every artist can have one. And now for the Holidays, a special package makes it even less expensive — and super easy — for shoppers to give the musicians in their lives their own custom iPhone app.

The MobBase Holiday Gift Pack includes:
* One custom iPhone app ($20 value)
* Exactly the features and functionality musicians want & need
* Infinite customization (for all practical purposes, anyway)
* Three months of basic MobBase service ($45 value)
* Unlimited love from suddenly connected fans
* A MobBase gift certificate to put under the tree

All for only $50!

See full details here

Happy Shopping!!

Hella Sound: The Right Music Can Help You Run Faster

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This is for all you runners out there. You know how listening to music while you’re zipping through busy city streets or navigating that woodsy trail somehow just makes it easier? Of course, running in the woods and listening to the sounds of nature is a beautiful zen-like thing. However, I’m guessing that most of us fall into the category of those who are motivated by music.

That dance music in the gym probably helps you push it a little harder (at least when showing off for the hottie across the room isn’t enough.) Running though, especially long distance running, is a different ball game – a mind game, really. When you are fatigued and aching but still want to squeeze out another 5 miles, your internal monologue can seriously benefit from a soundtrack.

A new company called Hella Sound posits that “the right music can help you run faster.” A fairly logical assumption, to be sure. But, what constitutes the right music? One might think that something upbeat and with a good beat is best. Or is it just about which music speaks to you personally? Hella Sound thinks that the best running music is synced to your pace and designed to burn calories.

Apparently, the right music is an “ergogenic aid—an external influence that positively affects your physiological performance”. There are scientific studies and stuff. Some of those studies have made it very clear that tempo is one of the most important important factors, with 120-140 bpm being ideal for running. Similar to the average person’s heart rate while exercising.

To address this need, Hella Sound is creating customized running songs. Whereas mass market songs are usually around 3 minutes in length and between 86 – 120 bpm, these songs are 30 minutes in length and match your stride (between 135-175 spm for the average person.) Check out what’s currently available and see if any of it works for you. Or join their mailing list for updates. Their blog has lots of goodies for anyone interested in running, music, or the intersection of the two.

Pretty awesome. Or as Ryan Kruder puts it, “If the shuffle mix on your iPod were a weekend jogger, Hellasound is Kenyan. It’s that awesome.”

Find Live Music on the Go

For a while now, there have been websites out there that help you find live shows, such as GigLocator. Naturally, given the rampant growth in the mobile application space, there are iPhone apps popping up that do the same. Let’s have a look.

There is JamBase, one of the leading sources of live music and concert information. They’ve been around since 1998 and were quick to jump on the iPhone opportunity. Currently they are on V2 of their app. With their app you can find live shows in your area (with the built in GPS, of course), obsess over your favorite musicians on their artist pages, and get totally dialed in by checking out the event pages that are equipped with maps, ticket info, and lineups.

GigMap, a free service that helps both musicians and music venues communicate their upcoming gigs, is actually a “mashup of Google Maps, Twitter and music community Tribe of Noise, which they launched together with Layar. Read more here. Though not the sleekest looking website in the world, the features are pretty sweet. Their mobile app is both iPhone and Android compatible.

And then there’s Beck’s (yes, the beer) GigFinder. Similar to the above example (why reinvent the wheel when you can just make a mashup using existing applications or services…) GigFinder uses Last.fm‘s database along with Google Maps. Watch the video below for more info:

iLike has entered the race with their aptly named Local Concerts app. One advantage here, for current iLike members, is that you can browse local concerts personalized to your music library. You can also buy tickets directly in the app or get directions to the show.

Lastly, we have onseeker music, with a lot of the same features as the apps listed above including GPS-based search, directions, etc. You can give feedback to the artists and venues, which is cool. For the anti-iPhone crowd, they’ve got versions coming for Android, WebOS, Blackberry, and more.

So, there you have it. Pick an app that works for you, fire up your GPS and never again wander the streets wondering where to find live music.

10 Things You May Not Know About Your MobBase iPhone App

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Yesterday, MixMatchMusic launched MobBase, a new service that makes it easy and inexpensive for musicians to create, launch and manage their own, custom iPhone apps. While a lot of information about MobBase has already been revealed, and you can now visit MobBase to start creating your app, there are some things that we would like to point. Here are 10 things that you may not know about your MobBase iPhone app:

Create your app for free
You can register for a MobBase account and create an iPhone app for free. When you’re ready to launch, you pay a $20 activation fee to submit your app to Apple for approval. Before submission, a MobBase team member will walk you through your app to make sure everything looks good.

Your app is a blank canvas
It’s your app, and it can have your unique image, look, and feel. The MobBase dashboard gives you a blank canvas to project your artistic vision — select from seven different layouts, arrange the features however you like, upload a loading image, upload background and button images, choose your title bar color, and select color themes. Don’t worry, you can change the app’s layout and design as often as you like.

Lyrics, album artwork and credits
Too much of the album experience has been lost in the post CD/Vinyl world, until now. With a MobBase iPhone app, you can give your fans the full album experience by adding lyrics to your songs, additional artwork for your releases, and even credits.

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Fans can add videos too
In addition to featuring YouTube videos and piping in your entire YouTube channel, your fans can add video content to your app. Just pick a few tags for fans to use when uploading their videos to YouTube, and these videos will appear in your app. The tags can be as specific as you want, so if you want fan footage from a specific show or if you want fans to make their own music videos for your song, just hook them up with the tags!

There’s a whole lot of tweeting going on
Twitter is not something we take casually, and neither should you.  Add as many Twitter accounts as you want to your app, whether it be one official band account, or the Twitter accounts for all the members, even the drummer:) Then, track the buzz by piping in all the “@” mentions of your accounts. You can even have conversations with your fans about specific topics, by adding hashtags — add as many hashtags as you want, and we’ll create special sections for them.

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All the music you want, from our servers or yours.
You can stream as much music as you want from your app, whether it be your full catalog or just your new single. And, you can mix up what music is playable by making songs inactive or adding new songs. To add music to your app, you can either upload the MP3s to MobBase, or you can paste in a link and stream the music from your own servers.

Update your app on the fly
After you launch your app, you can update it as often as you want, at no additional charge. And, only a few of the changes will require resubmission to Apple, which means most your changes will happen right away. Some of your updates will need to be made through the MobBase dashboard (adding new music, feeds, or featured videos; or changing the layout/customization), while others (all the feed-based content you provide, like the news, blog, shows, videos, photos, etc) will happen automatically.

Hands-on support, if you need it.
While we’ve built MobBase so that you can easily create your app through the MobBase dashboard without any programming or technical skills, we’re here to help. If you want our hands-on support while making your app, you can purchase 3 months of premium support for $200. Premium support includes unlimited phone and email support while building your app; exclusive features such as multiple news feeds, integration with your mailing list/street team, and extra content; a complete app audit that will identify ways to make your app more effective; and unlimited walk-throughs of your app before it is launched.

Photos Galore
You can add as many photos albums as you want to your MobBase app, each with an unlimited amount of photos.

To sell or not to sell?
It’s your app, and you can decide if you want to give it away for free in iTunes, or if you want to sell the app. If you sell the app, you can name the price and we’ll handle all the administrative logistics for a nominal monthly fee. After Apple takes its 30% cut, you keep the rest — we don’t rev share with you!